ST. CLAIR | Michigan – August 2024: STAHLS’ is announcing the launch of Flexbroidery, the heat-applied
solution for a full color direct embroidered finish in seconds, without any sewing required.
Flexbroidery eliminates the complexity of traditional embroidery, featuring fast and easy heat
application that streamlines production and boosts output. It offers an efficient, versatile, and
cost-effective alternative to authentic embroidery.
Businesses can now deliver detailed, high-end embroidered looks without the stress and
limitations of conventional stitching, such as delicate fabrics, difficult placements, and
digitizing needs. Any heat press operator can achieve a full color embroidered finish without
the time, training and skill required for direct embroidery, making it easier for more decorators
to meet high-volume demands and quick turnarounds profitably.
STAHLS’ Flexbroidery marks a significant addition in the trending dimensional emblem and
patch offering. With an array of premium transfer options, decorators can elevate a variety of
custom apparel and accessories, diversifying their market opportunities with only a heat press.
Flexbroidery can be ordered as heat-applied transfers for apparel, bags, hats, outerwear, and
accessories. Pressure sensitive adhesive is also available for tumblers, mugs, water bottles, and
other hard goods.
