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Gelato launches Amazon integration: Giving creators instant access to the world’s largest marketplace.
OSLO | Norway – November 2024 – Ecommerce sellers on the US Amazon marketplace can now supercharge their business with Gelato’s integration with Amazon, the world’s largest online retailer. This collaboration enables creators to connect their stores in minutes and sell and distribute their products through Gelato, without the hassles of managing inventory, production or shipping.
Entering the World’s Biggest Ecommerce Marketplace
Amazon commands nearly 40% of the US ecommerce market, processing 66,000 orders globally every hour. With 60% of sales generated by independent sellers, the platform presents a unique opportunity for creators and ecommerce entrepreneurs to expand their reach, and in 2023, US-based sellers averaged more than $250,000 in annual sales.
“The Amazon x Gelato integration helps empower the global creator economy by coupling the world’s largest online marketplace with the world’s largest network for production on demand,” says Gelato Founder and CEO Henrik Müller-Hansen. “Amazon’s vast reach and Gelato’s robust network of local makers gives anyone the opportunity to scale their business in a way that is better for people and the planet.”
Ahead of the holiday season, this means that sellers can launch new products and quickly tweak their product offerings based on trends and demand. Their orders are then produced and delivered across local production hubs and distributors in the US – closer to the end customers. This speeds up delivery times during the busiest time for ecommerce, so that sellers can sell for a longer window of time while packages still arrive on time for the holidays. Because transportation distances are shorter and products are produced as they are sold, carbon emissions and waste from overproduction are cut, giving sellers a unique competitive edge.
Instant Access to Risk-Free, More Sustainable Growth Opportunities in the US
Currently available to merchants selling on the Amazon US marketplace, Gelato’s integration allows creators to scale their Amazon store without the need for upfront costs or managing inventory, shipping or logistics. With Gelato’s user-friendly tools, sellers can design and launch products — ranging from wall art and calendars to tote bags and sportswear — within minutes. Once an order is placed, Gelato takes care of production, shipping, and delivery, freeing creators to do what they do best, create.
This local on-demand model, unique to Gelato, not only minimizes costs but also reduces waste and carbon emissions, making it a sustainable choice for the next generation of ecommerce.